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  • 2 weeks later...

The media shapes people's perception of reality and truth.

It's why it's called the fourth estate.

If there's a subject that people are unfamiliar with, the power of primacy is usually enough to make people's first exposure to an idea enduring and difficult to change even when presented with facts contradicting that first impression.

It's why scammers and con artists want media attention on how successful they are to make it more difficult to present facts that they are con artists, like in the case of Theranos.

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